Launches Favourite Dream Car Contest

PRESS RELEASE: December 15, 2011 - announces the launch of the Favourite Dream Car Contest – a new contest that began on Wednesday December 14, 2011, which gives Facebook users a chance to win a Canadian Tire gift card valued at $250.00.

Many people hope to drive their fantasy car one day — the one they plan to buy when they win the lottery, make their first million or reach the point in their life when the dream car can become a reality. launched the dream car contest to give people an opportunity to share a photo of their fantasy car, while also allowing others have fun voting on their favourites among the mix. "This time of year everyone has lists of presents to buy so we thought it would be fun to create a list of cars that people dream of and to find out which one is the most coveted." says Tammy Ezer of

Photo submissions for the Favourite Dream Car Contest are valid through the contest period from December 14, 2011 at 12:00 a.m. to January 13, 2012 at 11:59 p.m. eastern standard time.

Upon completion of the contest, will investigate providing a car insurance quote range on the winning car, allowing consumers to see what it could cost to insure the favourite dream car.

In order to participate in this contest, a Facebook profile is required and users must first ‘like’ the Facebook page. Users will then be able to submit a photo of their favourite dream car to enter the contest or they can simply vote on the entries to cheer on their favourite submission. The photo that receives the most votes will receive the title of "Favourite Dream Car" and the person who submitted it will win the $250 gift card. The contest is only open to Canadian residents, other than those in Quebec.